a one-page portfolio by vi trang

Content writing, creative design & website management

You are viewing my portfolio, which showcases some of the highlights of my skills in the aspect of content creation and editing, designing and managing websites, and creating eye-catching creatives and collateral that align with brand aesthetics and effectively communicate key messages.

websites

01

savings.com.au

I worked with a visual designer on the website redesign, and collaborated with developers to ensure a smooth transition to a new hosting provider. I also owned the product roadmap for the financial comparison tools and calculators.

Visit website

02

stoneandchalk.com.au

I was appointed the product owner for the website redesign project. I worked closedly with agency on the visual design of the site, prototyping, testing and launching. I also managed the site on a daily basis, which included creating landing pages and fleshing out its visual elements.

Visit website

03

prstrategycontent.com.au

I designed and built this website for a consulting business following a brief for aesthetics and content requirements.

Visit website

content writing

04

evergreen content

I wrote copy for evergreen content that sought to increase SEO performance for websites, including how-to guides and informational pieces.

samples

  • A complete guide to selling your property. Read more.

  • A guide to public relations for startups. Read more.

05

copywriting

I co-wrote, edited and published media releases and op-eds with a view to uplifting the brand’s thought leadership. I also crafted compelling messages for social media and email campaigns.

samples

  • Strengthening Australia’s cyber security: AustCyber Innovation Network set to transform the sector. Read more.

  • Australian cyber security leaders join forces to build sustainable career pathways for industry professionals. Read more.

graphic design

06

marketing collateral

I designed and produced marketing collateral for digital as well as print distribution.

What my colleagues say

Srinivas Somayajula
Stone & chalk Group

“I have had the pleasure of working with Vi on the same team as a part of a number of projects. She is a very skilled digital marketing professional- always asks the right kind of questions, super analytical and an amazing person who is always willing to assist others around her.”

Jacqui Duncan
Stone & Chalk Group

“Vi is an excellent team player and an extremely diligent worker. She is always willing to assist on a project, share knowledge and often delivers work ahead of deadlines. She is very competent in digital marketing. Vi managed our new website project, a range of campaigns and is is well versed in Hubspot and how to maximise its capabilities.”